Smarter as Standard
The independent OOH media specialist
Smarter as Standard
We are a significant player in the Out of Home agency sector with a focus on delivering smarter, creative, technology-led and integrated OOH communications.
Combining independence with a collaborative approach, we promote open working between agencies, clients and media/creative partners, combining a reliance on data, insights, AdTech, smart planning and creativity.
News & Views
Talon's Media Mixer Week
Cannabis: A growing OOH vertical in the US and why companies need to make room in 2020 budgets
Talon partners with data provider X-Mode to enhance Ada capabilities
Closing the evidence gap in OOH
Creating brain balancing creative
InstaDOOH at Nonference
US power play: Video Everywhere Summit pulsates with digital OOH optimisation
Dare to digitise to achieve maximum ROI
Channelling your brand Out of Home
The online retail industry
Talon and DPAA: Advancing the ‘Smarter-as-Standard’ Digital Transformation in OOH
The changing retail landscape
Talon boosts U.S. Out of Home data intelligence with SafeGraph partnership
Dare to digitise in OOH to drive profit
The Guardian’s first brand campaign in 7 years shows ‘Hope is Power’
Talon's 20-20 vision for OOH in 2020
Talon's Best Practice in the Parliamentary Review
Talon's 4-step approach to safeguarding consumer privacy in the era of intelligent digital OOH
Talon Outdoor Joins DPAA in Continued Drive to Make OOH ‘Smarter as Standard’
Holiday Season Trends
Dominate the high street this Christmas
OOH in 2020
World Car Free Day
Top Christmas myth busters
London Fashion Week 2019
Fintech opportunities in OOH
Back to school
Using OOH to target young TV audiences
Offering both domestic and global broadcasting rights, the US Open receives interest at a global scale.
Environmental concerns are the top of the agenda for many consumers, affecting everything from health and sustainability to the way we move with a rise in...
Summer of Sport 2019
A wide variety of sporting events are taking place in 2019, with 1/3 of consumers saying that watching sport is an interest of theirs.
A celebration of fatherhood, paternal bonds, and the influence of fathers in society, 40% of UK consumers plan to buy retail goods.