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Smarter as Standard

The independent OOH media specialist

For A Landscape of Possibilities

We are a significant player in the Out of Home agency sector with a focus on delivering smarter, creative, technology-led and integrated OOH communications.

Combining independence with a collaborative approach, we promote open working between agencies, clients and media/creative partners, combining a reliance on data, insights, automation, smart planning and creativity.

15/10/2018

Global buys Exterion to become biggest OOH Media Owner

10/10/2018

Why Mental Health is still the elephant in the room

09/10/2018

Bag to the Future – Ryanair’s new baggage policy and the potential impact on advertising

24/09/2018

Smarter as Standard – the role of Automation in OOH

20/09/2018

Talon View as Global enters the OOH space by buying Primesight and Outdoor Plus

30/08/2018

Talon Compass: OOH with an accent

29/08/2018

Giant diamond crown installed on the Southbank to celebrate Michael Jackson's 60th birthday

01/08/2018

What Makes an Effective Out of Home Creative?

26/07/2018

Talon and IT Works forms strategic alliance of independent Out of Home media specialists

09/07/2018

Cunard taps into new audiences with social influencer content across digital OOH screens

06/07/2018

#PrideMatters – challenging stereotypes through media, a personal perspective

05/07/2018

Automation and the "P" word in OOH: Why collaboration and Data-led strategies will enhance and grow OOH

03/07/2018

“Make Google do it” Launches in UK Wide DOOH Campaign

02/07/2018

Talon appoints Josko Grljevic to new Chief Transformation Officer role

13/06/2018

Talon rebadges its Retail team as Talon Compass to navigate the changing OOH landscape

12/06/2018

Inspiring regional audiences with a smarter take on OOH and the Urban Landscape

11/06/2018

How the US and UK Markets are Enabling Data-driven Creativity in OOH

29/05/2018

Burt’s Bees ‘Wall of Seeds’ Experience on London’s Southbank

21/05/2018

Introducing the 4th Video Space: The role for Full Motion OOH alongside Social

08/05/2018

US to UK – My internship at Talon

Thanksgiving Travel

Congested roadways and overcrowded airports mean more eyes on your advertising.

Why OOH in Q4

With a wide range of events taking place across Q4 there are plenty of opportunities for creativity and innovation in OOH.

Diwali 2018

The festival is an opportunity for a range of brands to position themselves as the perfect Diwali gift.

Large Format Digital OOH

A huge investment across the UK has seen a +267% increase in Large Format DOOH inventory, creating opportunities for smarter, efficient and innovative planning.

Halloween 2018

52% of UK Halloween shoppers plan to be prepared for trick or treaters by spending on celebratory food and drink.

London Fashion Week - September 2018

Premium DOOH screens are the perfect match for fashion and luxury brands as they act as a priming agent –providing status, fame and stand-out.

Golden Week - October 2018

Perfect for luxury brands looking to tap into this high spending audience in the mind-set to shop.

Christmas 2018

There is a wealth of opportunities throughout the Christmas season, from shopping to people becoming more sociable and mobile.

Back to School

The market is worth approx. £1.5 billion and is one of the biggest events for retailers after Christmas as parents stock upon a range of goods.

Edinburgh Festival Fringe 2018

This is a fantastic city to showcase OOH and reach a vast and highly mobile audience during the festival.

The 4th Space

An initiative to prove the effectiveness of OOH as a video distribution channel.

Eurovision 2018

The nonsensical, and sometimes controversial, nature of the show can provide brands with the perfect opportunity to be reactive on digital OOH.

Father's Day 2018

40% of UK consumers plan to buy retail goods and the market is worth approx. £700m.

Ramadan and Eid

An opportunity for a very broad range of clients to target a huge UK audience that will be travelling, entertaining and gifting over this period.

April Fool's Day 2018

Coinciding with Easter Sunday, this year’s April Fool’s Day will see a heightened levels in movement of people.

Summer of Sport

With 34% of all adults watch sporting programmes OOH, this summer's packed schedule is the perfect time to target those on the go.

2018 FIFA World Cup

A superb opportunity to reach a brand’s audience around one of the key sporting events of 2018.

Wimbledon 2018

The world's longest running tennis tournament provides a fantastic opportunity to target ABC audiences OOH.

European Championships

Fluidity or travel across the city will be rife, ideal for roadside OOH consumption.

Easter 2018

The ideal opportunity to promote last minute getaways, attractions, DIY and confectionary products.

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