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Notting Hill Carnival


Notting Hill Carnival

The Carnival has been staged in London over the August Bank Holiday weekend every year since 1965 and celebrates Caribbean culture. One of London's highest-profile public events, the carnival attracts a wide mix of ethnicities.

The most popular method of travel is via the London Underground, with distant stations such as High Street Kensington, Paddington & Shepherd’s Bush even reporting higher footfall.

Ada Audience Insight

Ada offers bespoke and unique audience insight into real travel behaviours. The data can be used to hyper-focus campaigns to identify the locations that are seen more frequently when people return back to the real world. Furthermore, Ada will allow us to identify audiences where they will be the most effective and have the greatest impact.